Zuzanna's exam blog

  INDEX: Media questions Semiotics My media consumption Narrative Audience classification LR feedback Audience theory Audience theory 2 Reading an image Reception Theory Media regulation   Cultural industries  Ownership and control Blog feedback and LR Genre January assessment public service broadcasting  Introduction to feminism Representation Feminist theory

  INTRODUCTION TO FEMINISM: 1) Why did Laura Bates start the Everyday Sexism project? Laura Bates started the Everyday Sexism project to provide a platform for individuals to share their experiences of gender-based discrimination and to raise awareness about the disgusting nature of sexism in daily life. She wanted to create a space where people could speak out against instances of sexism, challenge societal attitudes, and advocate for change. 2) How does the Everyday Sexism project link to the concept of post-feminism? Is feminism still required in western societies? The Everyday Sexism project highlights ongoing gender inequalities, challenging the motion of post-feminism, which suggests that feminism is no longer needed in Western societies. By documenting instances of sexism in daily life, the project demonstrates that gender discrimination persists and underscores the ongoing relevance of feminism in addressing these issues. 3) Why was new technology essential to the success of th

REPRESENTATION:   1) Why is representation an important concept in Media Studies? Representation is crucial in Media Studies because it shapes how individuals and groups are portrayed in media, influencing societal perceptions, identities, and opinions. 2) How does the example of Kate Middleton show the way different meanings can be created in the media? The example of Kate Middleton illustrates how media representations can vary and create different meanings. Depending on the context, she may be portrayed as a fashion icon, a dutiful royal, a mother, a public figure, or even a symbol of social status. These representations can shape public perception of her and influence broader discussions about royalty, gender roles, class, and celebrity culture. 3) Summarise the section 'The how, who and why of media representation' in 50 words. The section goes into the difficult processes of media representation, analysing how various factors such as ideology, commercial interests, and po

     JANUARY ASSESSMENT LR: WWW: Good exam technique in question 4 Particularly the discussion skills  But also some vital lessons in exam technique EBI: Question focus is the key- in Q2 in particular. We'll look at social and cultural contexts in class- The mark scheme will also help. Revise and add theory to Q1 and Q3. Revise industry terminology ( Q2 ) mark scheme will help with that. Question 4 needed media effects theories: read and focus on exactly what the question is asking. Question 3, need to not drift into discussion on advertising. 2) Read  the mark scheme for this assessment carefully . Identify at least  one  potential point that you missed out on for each question in the assessment. Q1) The gold, textured colour scheme to the main text offers connotations of wealth, success and luxury – reflecting both Stormzy’s recent success and also qualities associated with the genre of music (rap/grime). Q2)Dominate media industries through sheer size and power (conglomerate own

  PUBLIC SERVICE BRAODCASTING: 1) Look at page 3. Why is it a critical time for public service broadcasting?  Public service broadcasting is at a critical place due to changing media habits, political pressures, misinformation, funding issues, and technological advancements. These challenges threaten their ability to reach audiences, maintain independence, get rid of misinformation, secure funding, and adapt to new technologies. Not to mention the amount of strikes public services are going on because of low/bad pay. 2) Read page 4. How has TV viewing changed in recent years?  TV viewing has changed with the rise of streaming services like Netflix, Hulu, and Disney+, which offer on-demand access to a wide range of content. More people are watching on mobile devices, leading to cord TV basically not existing anymore. Binge-watching culture has emerged, fuelled by platforms releasing entire seasons at once. Personalised recommendations, original content, and social viewing on platforms l

AUDIENCE THEORY 1:   1) Read this  Mail Online article about the effects of videogames . How does this article link to the hypodermic needle model? the article suggests that playing violent video games leads directly to real-life aggression in all players, without acknowledging individual differences, psychological factors, or the role of social context, it would align with the hypodermic needle model. This perspective implies that media messages (in this case, the content of video games) have a uniform and powerful impact on audiences, shaping their behaviour in predictable ways. 2) How does coverage of the Talk Talk hacking case (see Daily Mail front page below) link to the hypodermic needle model? Why might someone  criticise  this front page?  The coverage of the Talk Talk hacking case could align with the hypodermic needle model if it presents the incident as an immediate and widespread threat to cybersecurity, potentially causing panic among the audience. Critics might argue that